Could Living as a Virtual Cow Make You Go Vegan?

Stanford researcher Jeremy Bailenson and his colleagues at the Virtual Human Interaction Lab (VHIL) are transforming people into cows. Participants in their immersive virtual reality programs not only see themselves as bovines in a virtual mirror, but they also get virtually poked with cattle prods and eventually are helplessly dragged to the virtual slaughterhouse.

Source: Could Living as a Virtual Cow Make You Go Vegan? | Motherboard

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